PartyCasino.com Wins Media Man Online Casino Award
PartyCasino.com has been awarded the Media Man and Casino News Media "Online Casino Of The Month".
PartyGaming's igaming suite has grown a custom to winning awards since they first opened for business in 1997.
The competition for the coveted award was intense again this month with massive bids from both WPTCasino.com, Captain Cooks Casino, Virgin Casino, Betfair, PKR and Noble Casino however there can only be one winner... ladies and gentlemen, that's PartyCasino.com
The award follows PartyPoker's EGR Poker Operator Of The Year and PartyGaming also made the shortlist for EGR Operator Of The Year. Recently PartyGaming's PartyPoker.com also won the Casino News Media "Online Poker Website Of The Month".
The Media Man - Casino News Media accolade is based on a combination of elements including user experience, innovation, trustworthiness, customer service, gameplay, affiliate program offerings, newsworthiness and company values.
PartyCasino.com is one of a number of PartyGaming brands.
The most popular PartyCasino.com games of late include Heist, Circus, Rambo, Palladium Slot, The Godfather, Sinatra, Slotbox, Call Of Duty 4: Modern Warfare, Mission: Impossible, The Terminator, Cleopatra, Sinatra, Thor, The Incredible Hulk, The Amazing Spider-Man, Monopoly, Resident Evil, Melon Madness, Wheel Of Fortune and Mega Fortune Wheel.
The PartyCasino.com jackpot is currently approaching the $2 million mark. Players can also compete for The Big One and Marvel Hero Jackpot, playing the Marvel super hero themed online slot games.
PartyCasino's most recent game releases include Shaaark! SuperBet, Crocodopolis, Alice's Wonderland, Glamour Puss, Super Cubes, Heist, Palladium Slot and Circus Slot.
PartyGaming CEO Jim Ryan has gone on record advising PartyCasino will soon feature more Hollywood blockbuster themed slots. A few in the know journalists and media agents have been recently tipped off that an all time classic movie adaption will be showcased in the PartyCasino portfolio within 1 month. PartyCasino has the world's most impressive line up of Hollywood themed games, and more are just around the corner.
PartyCasino.com and PartyPoker.com customers can also benefit from rewards and bonuses via PartyPoints and the Palladium Lounge. Be certain to check out the PartyCasino exclusive "Cash Machine" that is being championed as one of the greatest online casino promos ever.
Media Man, Casino News Media and Global Gaming Directory do have a b2b relationship with PartyGaming, as they do with dozens of other companies in the gaming, igaming, media and entertainment industry.
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Tuesday, August 31, 2010
Monday, August 30, 2010
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Sunday, August 29, 2010
PartyCasino: The World's Leading Online Casino; A PartyGaming Company
PartyCasino: The World's Leading Online Casino
New Players get up to $500 sign up bonus at PartyCasino.com
PartyGaming also operates casinos, online poker rooms and bingo through various websites, including PartyCasino.com, PartyPoker.com, PartyBingo.com, WPTCasino.com and WPTPoker.com
PartyCasino is the Group’s most popular casino brand by far although other brands include CasinoKing and CasinoLasVegas.com The Group's casinos offer a huge variety of over 150 games including slots, blackjack, roulette, and video poker. As well as these traditional online casino games, the Group also offers virtual horse and virtual dog racing as well as multi-player blackjack.
Except for casino tournaments, all players place bets against the house, and the outcome is determined by randomly generated results. Wager limits vary from $0.01 to $1,000, depending on the game. Casino revenue represents the net win, being the amount wagered less player winnings and any change in liability of progressive prize pools. Bingo revenue represents player buy-in less prize payouts.
In 2007, the Group’s casino product was substantially improved through a series of software upgrades, the addition of a number of new slot machines and the integration of the acquisitions from EOL and IOG. Casino, which includes bingo games, is the Group’s second largest business segment and in 2007 it generated Continuing revenue of $146.7 million (2006: $51.0 million) and Continuing Clean EBITDA of $43.6 million (2006: $15.9 million).
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Sunday, August 22, 2010
PartyCasino News: NextGen Gaming to release three hot new titles to PartyCasino
NextGen Gaming to release three hot new titles to PartyCasino.com - 17th August 2010
Gaming innovators NextGen Gaming have announced that www.partycasino.com, the world's largest online casino, is releasing three games under their Slide-a-Wild™, SuperBet™ and Select-a-Play™ brands.
These 3 innovative brands have been specifically designed to give players control of their gameplay. Players can 'Slide their Wild' to different reels, engage in 'Super' play by adding extra symbols to reels and 'Select' their preferred volatility in feature play.
Look out for Crocodopolis Slide-a-Wild™, Shaaark! SuperBet™, and Unicorn Legend Select-a-Play™ on PartyCasino.com
Matt Davey CEO of NextGen Gaming stated "We are very proud to work with PartyCasino.com. Their efficient and focused technology team has enabled us to release market-leading innovative games in record time. Crocodopolis, Shaaark! and Unicorn Legend capture a new level of entertainment and design, providing an excellent complement to PartyCasino.com's product suite. Through these brands and future games we look forward to supporting PartyCasino.com and its talented team".
A spokesman for PartyCasino.com said: "PartyCasino.com has the most frequent game launches and largest jackpots in the industry and we're delighted to offer these 3 new titles from NextGen Gaming to a portfolio of over 150 games. NextGen are great partners and we look forward to the delivery of more games in the near future."
For more information see PartyCasino.com and NextGen Gaming.
PartyCasino.com has the most frequent game launches and largest jackpots in the industry and offers over 150 games, including over 100 slots. PartyCasino.com pays out easily over $10 million EVERY DAY to players. This year marks the 200th Oktoberfest in Germany and what promises to be the biggest, best and most memorable edition of one of the world’s biggest parties ever! Palladium VIP’s on PartyCasino.com can secure their place there very simply: be one of the first 10 players to collect 10,000 PartyPoints by playing slots and jackpot slots between 16th and 31st August and they will win a package. Please note these packages are for the weekend of the 1st – 3rd October. See: PartyCasino.com for more information.
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Gaming innovators NextGen Gaming have announced that www.partycasino.com, the world's largest online casino, is releasing three games under their Slide-a-Wild™, SuperBet™ and Select-a-Play™ brands.
These 3 innovative brands have been specifically designed to give players control of their gameplay. Players can 'Slide their Wild' to different reels, engage in 'Super' play by adding extra symbols to reels and 'Select' their preferred volatility in feature play.
Look out for Crocodopolis Slide-a-Wild™, Shaaark! SuperBet™, and Unicorn Legend Select-a-Play™ on PartyCasino.com
Matt Davey CEO of NextGen Gaming stated "We are very proud to work with PartyCasino.com. Their efficient and focused technology team has enabled us to release market-leading innovative games in record time. Crocodopolis, Shaaark! and Unicorn Legend capture a new level of entertainment and design, providing an excellent complement to PartyCasino.com's product suite. Through these brands and future games we look forward to supporting PartyCasino.com and its talented team".
A spokesman for PartyCasino.com said: "PartyCasino.com has the most frequent game launches and largest jackpots in the industry and we're delighted to offer these 3 new titles from NextGen Gaming to a portfolio of over 150 games. NextGen are great partners and we look forward to the delivery of more games in the near future."
For more information see PartyCasino.com and NextGen Gaming.
PartyCasino.com has the most frequent game launches and largest jackpots in the industry and offers over 150 games, including over 100 slots. PartyCasino.com pays out easily over $10 million EVERY DAY to players. This year marks the 200th Oktoberfest in Germany and what promises to be the biggest, best and most memorable edition of one of the world’s biggest parties ever! Palladium VIP’s on PartyCasino.com can secure their place there very simply: be one of the first 10 players to collect 10,000 PartyPoints by playing slots and jackpot slots between 16th and 31st August and they will win a package. Please note these packages are for the weekend of the 1st – 3rd October. See: PartyCasino.com for more information.
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PartyCasino.com
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Saturday, August 21, 2010
PartyGaming News: Rocky Slot Game Hits PartyGaming - Noble Casino
Rocky Slot Game Hits PartyGaming - Noble Casino
The new Rocky slot game has become Playtech’s most sought after title as online gaming fans flock to box as Rocky Balboa.
The great features of Playtech’s video slot have made the game one of the most popular of all time. Rocky Slots sets the pace for PartyGaming and Playtech, with Pink Panther soon to follow.
Rocky Slots traces the fortunes of the kind hearted south paw Rocky Balboa from the 1976 film starring Sylvester Stallone. The game has fast and well designed features and game play as well as a pounding soundtrack to match...this really gets the excitement and adrenaline flowing! Bonus features include a special Knockout Bonus round where players can pick Rocky’s opponents, watch a ten round boxing match and win big money.
Playtech have upped the ante with Rocky Slots as the game features more advanced graphics, better sound and more sophisticated detail than other similar games. This makes Rocky Slots an absolute knock out to play.
The spinning reels sound like a punch bag to make players feel that they are hearing Rocky train in his favourite Philadelphia gym. Players need to spell out ROCKY on the 5 reels in order to receive an instant 5x total bet payout. And if you manage to achieve this in the free spin rounds you will receive a massive 10x total bet payout!
Perhaps the more impressive feature of the Rocky Slots game from Playtech is the Knockout Bonus Round. This is where players choose from three prize fights to spar against Rocky in a ten round match – including the famous film world champion Apollo Creed. The player watches the stunning fight from a front line seat, featuring real footage from the fight scenes in the film.
During the Knockout Bonus Round players have the chance of winning up to a 30x total bet payout if Rocky manages to knock his opponent out in a fast enough time. Go Rocky!
PartyGaming also offer PartyCasino.com which offers dozens more movie and TV themed slot games, as well as other online casino games that can be played for free or played for money.
PartyGaming was established in 1997 and is listed on the London Stock Exchange.
Websites
Noble Casino
Rocky slot website
Profiles
Rocky
Rambo
Sylvester Stallone
Playtech
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PartyGaming
The new Rocky slot game has become Playtech’s most sought after title as online gaming fans flock to box as Rocky Balboa.
The great features of Playtech’s video slot have made the game one of the most popular of all time. Rocky Slots sets the pace for PartyGaming and Playtech, with Pink Panther soon to follow.
Rocky Slots traces the fortunes of the kind hearted south paw Rocky Balboa from the 1976 film starring Sylvester Stallone. The game has fast and well designed features and game play as well as a pounding soundtrack to match...this really gets the excitement and adrenaline flowing! Bonus features include a special Knockout Bonus round where players can pick Rocky’s opponents, watch a ten round boxing match and win big money.
Playtech have upped the ante with Rocky Slots as the game features more advanced graphics, better sound and more sophisticated detail than other similar games. This makes Rocky Slots an absolute knock out to play.
The spinning reels sound like a punch bag to make players feel that they are hearing Rocky train in his favourite Philadelphia gym. Players need to spell out ROCKY on the 5 reels in order to receive an instant 5x total bet payout. And if you manage to achieve this in the free spin rounds you will receive a massive 10x total bet payout!
Perhaps the more impressive feature of the Rocky Slots game from Playtech is the Knockout Bonus Round. This is where players choose from three prize fights to spar against Rocky in a ten round match – including the famous film world champion Apollo Creed. The player watches the stunning fight from a front line seat, featuring real footage from the fight scenes in the film.
During the Knockout Bonus Round players have the chance of winning up to a 30x total bet payout if Rocky manages to knock his opponent out in a fast enough time. Go Rocky!
PartyGaming also offer PartyCasino.com which offers dozens more movie and TV themed slot games, as well as other online casino games that can be played for free or played for money.
PartyGaming was established in 1997 and is listed on the London Stock Exchange.
Websites
Noble Casino
Rocky slot website
Profiles
Rocky
Rambo
Sylvester Stallone
Playtech
PartyCasino.com
PartyGaming
Wednesday, August 18, 2010
PartyCasino: The World's Leading Online Casino; A PartyGaming Company
PartyCasino: The World's Leading Online Casino
New Players get up to $500 sign up bonus at PartyCasino.com
PartyGaming also operates casinos, online poker rooms and bingo through various websites, including PartyCasino.com, PartyPoker.com, PartyBingo.com, WPTCasino.com and WPTPoker.com
PartyCasino is the Group’s most popular casino brand by far although other brands include CasinoKing and CasinoLasVegas.com The Group's casinos offer a huge variety of over 150 games including slots, blackjack, roulette, and video poker. As well as these traditional online casino games, the Group also offers virtual horse and virtual dog racing as well as multi-player blackjack.
Except for casino tournaments, all players place bets against the house, and the outcome is determined by randomly generated results. Wager limits vary from $0.01 to $1,000, depending on the game. Casino revenue represents the net win, being the amount wagered less player winnings and any change in liability of progressive prize pools. Bingo revenue represents player buy-in less prize payouts.
In 2007, the Group’s casino product was substantially improved through a series of software upgrades, the addition of a number of new slot machines and the integration of the acquisitions from EOL and IOG. Casino, which includes bingo games, is the Group’s second largest business segment and in 2007 it generated Continuing revenue of $146.7 million (2006: $51.0 million) and Continuing Clean EBITDA of $43.6 million (2006: $15.9 million).
Profiles
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Sunday, August 15, 2010
Underbelly Real Life With Pokies And Gunfire, by Greg Tingle - 14th August 2010
Australian casino news sees the crime theme level hit fever pitch. With a script right out of Hollywood, Melbourne sees real life Underbelly return, with bloodshed, bullets and a pokies connection. The Underbelly scenario follows yesterday's report of Melbourne Crown Casino Chinatown high rollers getting busted for drugs, a curious casino chips connection and the works. Media Man and Gambling911 once again don the bullet proof vests and call on the sniffer dogs with this special report from the war zone. 3, 2, 1 rolling and action...
Underbelly real life has appeared to return to the now mean streets of Melbourne, down under in Australia.
Evening peak hour traffic in downtown Lygon Street, Carlton. One Aussie bloke dead as wood inside the doorway of a pokies pub, another fella lying on the footpath outside the venue. A gunman darts across a public park, reloading his weapon on the run.
The deceases were said to be middle aged, both gunned down at close range. A 3rd man was has been detained in custody, being questioned over the murders.
Earlier that fateful day, in another part of Melbourne, another man lay dead. Just before 11am, a gunman jumped out of a sedan in Conifer Avenue, Brooklyn, in the city's industrial western region. He strolled towards the bearded figure of Macchour Chaouk, who was standing in his backyard, and fired several rounds into his chest.
Everyone is looking to see if there is connection between the two bloody baths. Let us also recall the Crown Casino Chinatown crims who got busted for drug dealing around the same period, with a somewhat casino chip connection, often spotted in Crown's Mahogany Room (they won't be coming back to play nor mingle).
65-year-old Chaouk, a Lebanese - Australian man with the rep of a low-mid level crime boss, had died a violent death. Police made little secret that they were looking closely at a rival crime family, which had been engaged in a vicious turf war with the Chaouk clan. Turf is often associated with the patch used for drugs, distribution, deals... you get the idea.
Melbourne police advised a 57-year-old Altona North man was arrested over the shooting at a residential address in Altona North.
Chaouk had served time in the slammer for a for number of drug offences and was charged and acquitted of murdering a drug dealer. The crime figure was involved in two blood feuds: one against the notorious Haddara family; another against Victoria Police force, who in circa 2005 shot dead his son Mohamed when its officers raided their suburban Brooklyn home.
It was last month when papa and two surviving sons, Omar and Waleed, were arrested and guns were confiscated in a series of raids by coppers. It came within a couple of weeks of a drive-by shooting in a nearby suburb that left Sam Haddara with nasty facial wounds. Omar was charged, and reluctantly bailed by magistrate Fiona Stewart on the grounds he avoid the family home.
"There is an ongoing war between two families and the court should be extremely worried about the danger posed to the community by it," Stewart said.
These happenings bring back memories of Alfonse Gangitano and Lewis Moran's Carlton Crew.
The shootings took place in Players on Lygon, a pokies den across the road from Argyle Square. Witnesses to the shootings say they heard between five and eight shots above the noise of rush-hour traffic.
Reloading the weapon as he ran for his life, the killer dressed in midnight black, reached the other side of the popular park before giving up the pursuit.
He then strolled back across the park and into the pokies venue. Several more gun shots were heard in the region. He has returned apparently to finish the job, perhaps engulfed in hate and fueled by the smell of blood.
Homicide Detective Sergeant Wayne Woltsche said the shooting as "outrageous and callous." He said he didn't believe there was a connection between this crime and the earlier murder.
"Two people have been shot in the streets of Melbourne. It is a fairly callous crime. Whether it is an execution, I cannot say."
Police sealed off the Lygon Street crime scene, they were still preping to remove Macchour Chaouk's body from his Brooklyn house under police guard.
Footage captured from a Network Nine helicopter showed Chaouk's wife, dressed in Islamic black, prostrating herself on her husband's body as it lay covered by a sheet in backyard on the family home.
Abour an hour and a half after the murders, three kids, aged one, three and five, who were inside when the killing occurred, were taken from the home, wrapped in what looked to be blankets.
Twenty minutes later, after the arrival of a grey assault vehicle, an army of 11 heavily armed Special Operations Group police officers entered the home to make it safe for detectives, forensic experts and the like.
Family and friends, including 19-year old offspring Omar, still on bail waiting to face weapons, drugs and fraud charges, waited outside for many hours after the shooting as police sealed off the area to the public and curious types. He was not allowed inside until a touch after 3pm.
An aging neighbour heard shouting and several rapid-fire gun shots at the house, on the corner of Geelong Road and Conifer Avenue, just before 11am. Schools in the area locked students in their classrooms, neighbours advised they were not surprised by the killing. They were also aware of the strong potential for further gunfire and murders in their neighbourhood, with one sharing, "It will never end now."
Several described Chaouk as a "friendly man", although all were aware of his family's criminal reputation and then some. "He was always pleasant to me," one man said. "I guess you don't shit in your own nest."
Detective Superintendent Murray Fraser said that at 10.55am a gunman stepped out of a car in Conifer Avenue and fired several shots through the back gate, killing Chaouk. Attempts were made to revive him, but he was dead as before paramedics arrived.
Quizzed whether inquiries were centred on the family feud, Superintendent Fraser went on record with "That's a fairly obvious inference to draw at the early stages. At this stage there is no evidence that we can really rely on to take that matter any further but we have to look at that as an avenue of inquiry, no doubt . . . and we will obviously have to keep an open mind."
Probed if he thought there would be revenge attacks, he shared "That's an issue that we have to plan for. There has been a history of conflict involving the Chaouk family."
Before yesterday, the most violent make up of that history had been the drive-by murder of Mohammed Haddara in June last year. Chaouk's 22-year-old nephew, Ahmed Hablas, was charged.
Hablas's legal eagle, Alan Swanwick, advised his client feared for his life in custody as members of the Haddara family had vowed to take revenge. Those fears will be heightened considerable be it Chaouk id dead.
Back to the Lygon Street killings, suspicions are of an unrelated drug deal gone to *hit.
Lygon Street may never be quite the same, and no doubt these real life 'Underbelly' happenings are ongoing to boost interest in the Network Nine smash hit. Insiders say they will include the pokies connection, and perhaps also draw upon more history with Crown Casino, having a hard time stopping the rumor mill. The TV version of 'Underbelly' has yet more material to work with, as it prepares to screen the Brisbane and Gold Coast - Surfers' Parasise versions.
Unfortunately this 'Underbelly' themed report is real life and we call for calm.
The Late News...
Crown Casino coopering with Australian state and federal police
Melbourne CBD in lockdown mode
Underbelly happenings boost popularity of The Godfather and Hitman slot games
More arrests likely
Victoria, Mildura - Jewel Casino Proposal Getting To Next Level...
A Mildura based community group will round up the troops and assemble to support a Mildura casino following an impressive presentation from champion casino pitch man and developer Don Carrazza this week. "CasinoMeister" (Media Man tag) Carrazza spoke to more than 50 punters at The Office Wine Bar and Lounge re the positive progress of the Mildura Jewel convention centre project aka Jewel Casino... you got to love those long names and the adds ons to add value. Many people at the meeting responded saying a community group should be established to help gather support for the prop and also gain bi-partisan (both Labor and Liberal parties) support. A subsequent meet up for this Monday was arranged to assemble the passionate mob er group. Carrazza told the gathering Mildura’s community needed to show support for the casino. "Mildura at the moment needs a boost. We lost 60,000 acres of land with irrigation; that’s got to be replaced. If we stuff around for too long the people who want to fund this project will walk away. As a community we have to make these politicians understand what we want" said the likable pitch man.
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Wrap Up...
Readers, do you think the police are tough enough on the real life 'Underbelly' types? Crown Casino should ride off the publicity and get an Underbelly or Kerry Packer themed slot game? What's your predication for the next colourful crime to happen at an Australian land based casino? Should the Mildura Jewel Casino proposal go ahead? What's your favorite casino games and why? Tell us in the forum.
Crown Casino Connection Colourful Crimes...
'Crown Casino Client Ferrari Stolen With Virgin Valet'
http://www.gambling911.com/gambling-news/crown-casino-client-ferrari-stolen-virgin-valet-051410.html
'Crown Casino Shaft Man Probed and Charged'
http://www.gambling911.com/gambling-news/crown-casino-shaft-man-probed-and-charged-080310.html
Readers, know the odds, bet with your head, not over it, and have fun. Don't mix your passion for casinos and gaming with crime, and don't do anything we wouldn't do.
*Greg Tingle is a special contributor for Gambling911
*Media Man http://www.mediamanint.com is primarily a media, publicity and internet portal development company. They cover a dozen industry sectors including gaming.
*The writer owns shares in Crown Limited
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Underbelly real life has appeared to return to the now mean streets of Melbourne, down under in Australia.
Evening peak hour traffic in downtown Lygon Street, Carlton. One Aussie bloke dead as wood inside the doorway of a pokies pub, another fella lying on the footpath outside the venue. A gunman darts across a public park, reloading his weapon on the run.
The deceases were said to be middle aged, both gunned down at close range. A 3rd man was has been detained in custody, being questioned over the murders.
Earlier that fateful day, in another part of Melbourne, another man lay dead. Just before 11am, a gunman jumped out of a sedan in Conifer Avenue, Brooklyn, in the city's industrial western region. He strolled towards the bearded figure of Macchour Chaouk, who was standing in his backyard, and fired several rounds into his chest.
Everyone is looking to see if there is connection between the two bloody baths. Let us also recall the Crown Casino Chinatown crims who got busted for drug dealing around the same period, with a somewhat casino chip connection, often spotted in Crown's Mahogany Room (they won't be coming back to play nor mingle).
65-year-old Chaouk, a Lebanese - Australian man with the rep of a low-mid level crime boss, had died a violent death. Police made little secret that they were looking closely at a rival crime family, which had been engaged in a vicious turf war with the Chaouk clan. Turf is often associated with the patch used for drugs, distribution, deals... you get the idea.
Melbourne police advised a 57-year-old Altona North man was arrested over the shooting at a residential address in Altona North.
Chaouk had served time in the slammer for a for number of drug offences and was charged and acquitted of murdering a drug dealer. The crime figure was involved in two blood feuds: one against the notorious Haddara family; another against Victoria Police force, who in circa 2005 shot dead his son Mohamed when its officers raided their suburban Brooklyn home.
It was last month when papa and two surviving sons, Omar and Waleed, were arrested and guns were confiscated in a series of raids by coppers. It came within a couple of weeks of a drive-by shooting in a nearby suburb that left Sam Haddara with nasty facial wounds. Omar was charged, and reluctantly bailed by magistrate Fiona Stewart on the grounds he avoid the family home.
"There is an ongoing war between two families and the court should be extremely worried about the danger posed to the community by it," Stewart said.
These happenings bring back memories of Alfonse Gangitano and Lewis Moran's Carlton Crew.
The shootings took place in Players on Lygon, a pokies den across the road from Argyle Square. Witnesses to the shootings say they heard between five and eight shots above the noise of rush-hour traffic.
Reloading the weapon as he ran for his life, the killer dressed in midnight black, reached the other side of the popular park before giving up the pursuit.
He then strolled back across the park and into the pokies venue. Several more gun shots were heard in the region. He has returned apparently to finish the job, perhaps engulfed in hate and fueled by the smell of blood.
Homicide Detective Sergeant Wayne Woltsche said the shooting as "outrageous and callous." He said he didn't believe there was a connection between this crime and the earlier murder.
"Two people have been shot in the streets of Melbourne. It is a fairly callous crime. Whether it is an execution, I cannot say."
Police sealed off the Lygon Street crime scene, they were still preping to remove Macchour Chaouk's body from his Brooklyn house under police guard.
Footage captured from a Network Nine helicopter showed Chaouk's wife, dressed in Islamic black, prostrating herself on her husband's body as it lay covered by a sheet in backyard on the family home.
Abour an hour and a half after the murders, three kids, aged one, three and five, who were inside when the killing occurred, were taken from the home, wrapped in what looked to be blankets.
Twenty minutes later, after the arrival of a grey assault vehicle, an army of 11 heavily armed Special Operations Group police officers entered the home to make it safe for detectives, forensic experts and the like.
Family and friends, including 19-year old offspring Omar, still on bail waiting to face weapons, drugs and fraud charges, waited outside for many hours after the shooting as police sealed off the area to the public and curious types. He was not allowed inside until a touch after 3pm.
An aging neighbour heard shouting and several rapid-fire gun shots at the house, on the corner of Geelong Road and Conifer Avenue, just before 11am. Schools in the area locked students in their classrooms, neighbours advised they were not surprised by the killing. They were also aware of the strong potential for further gunfire and murders in their neighbourhood, with one sharing, "It will never end now."
Several described Chaouk as a "friendly man", although all were aware of his family's criminal reputation and then some. "He was always pleasant to me," one man said. "I guess you don't shit in your own nest."
Detective Superintendent Murray Fraser said that at 10.55am a gunman stepped out of a car in Conifer Avenue and fired several shots through the back gate, killing Chaouk. Attempts were made to revive him, but he was dead as before paramedics arrived.
Quizzed whether inquiries were centred on the family feud, Superintendent Fraser went on record with "That's a fairly obvious inference to draw at the early stages. At this stage there is no evidence that we can really rely on to take that matter any further but we have to look at that as an avenue of inquiry, no doubt . . . and we will obviously have to keep an open mind."
Probed if he thought there would be revenge attacks, he shared "That's an issue that we have to plan for. There has been a history of conflict involving the Chaouk family."
Before yesterday, the most violent make up of that history had been the drive-by murder of Mohammed Haddara in June last year. Chaouk's 22-year-old nephew, Ahmed Hablas, was charged.
Hablas's legal eagle, Alan Swanwick, advised his client feared for his life in custody as members of the Haddara family had vowed to take revenge. Those fears will be heightened considerable be it Chaouk id dead.
Back to the Lygon Street killings, suspicions are of an unrelated drug deal gone to *hit.
Lygon Street may never be quite the same, and no doubt these real life 'Underbelly' happenings are ongoing to boost interest in the Network Nine smash hit. Insiders say they will include the pokies connection, and perhaps also draw upon more history with Crown Casino, having a hard time stopping the rumor mill. The TV version of 'Underbelly' has yet more material to work with, as it prepares to screen the Brisbane and Gold Coast - Surfers' Parasise versions.
Unfortunately this 'Underbelly' themed report is real life and we call for calm.
The Late News...
Crown Casino coopering with Australian state and federal police
Melbourne CBD in lockdown mode
Underbelly happenings boost popularity of The Godfather and Hitman slot games
More arrests likely
Victoria, Mildura - Jewel Casino Proposal Getting To Next Level...
A Mildura based community group will round up the troops and assemble to support a Mildura casino following an impressive presentation from champion casino pitch man and developer Don Carrazza this week. "CasinoMeister" (Media Man tag) Carrazza spoke to more than 50 punters at The Office Wine Bar and Lounge re the positive progress of the Mildura Jewel convention centre project aka Jewel Casino... you got to love those long names and the adds ons to add value. Many people at the meeting responded saying a community group should be established to help gather support for the prop and also gain bi-partisan (both Labor and Liberal parties) support. A subsequent meet up for this Monday was arranged to assemble the passionate mob er group. Carrazza told the gathering Mildura’s community needed to show support for the casino. "Mildura at the moment needs a boost. We lost 60,000 acres of land with irrigation; that’s got to be replaced. If we stuff around for too long the people who want to fund this project will walk away. As a community we have to make these politicians understand what we want" said the likable pitch man.
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Wrap Up...
Readers, do you think the police are tough enough on the real life 'Underbelly' types? Crown Casino should ride off the publicity and get an Underbelly or Kerry Packer themed slot game? What's your predication for the next colourful crime to happen at an Australian land based casino? Should the Mildura Jewel Casino proposal go ahead? What's your favorite casino games and why? Tell us in the forum.
Crown Casino Connection Colourful Crimes...
'Crown Casino Client Ferrari Stolen With Virgin Valet'
http://www.gambling911.com/gambling-news/crown-casino-client-ferrari-stolen-virgin-valet-051410.html
'Crown Casino Shaft Man Probed and Charged'
http://www.gambling911.com/gambling-news/crown-casino-shaft-man-probed-and-charged-080310.html
Readers, know the odds, bet with your head, not over it, and have fun. Don't mix your passion for casinos and gaming with crime, and don't do anything we wouldn't do.
*Greg Tingle is a special contributor for Gambling911
*Media Man http://www.mediamanint.com is primarily a media, publicity and internet portal development company. They cover a dozen industry sectors including gaming.
*The writer owns shares in Crown Limited
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Saturday, August 14, 2010
PartyCasino News: PartyCasino Offers 10 Packages To Landmark Oktoberfest
PartyCasino Offers 10 Packages To Landmark Oktoberfest
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PartyGaming PartyCasino.com PartyPoker.com World Poker Tour WPT Casino WPT Poker
Palladium Lounge
Palladium Slot
PartyBingo.com Gamebookers.com PartyGammon.com PartyBets.com
6th August 2010 – This year marks the 200th Oktoberfest and what promises to be the biggest, best and most memorable edition of one of the world’s biggest parties ever! Palladium VIP’s on PartyCasino.com can secure their place there very simply: be one of the first 10 players to collect 10,000 PartyPoints by playing slots and jackpot slots between 16th and 31st August and they will win a package.
A PartyCasino.com spokesman said: “Once all 10 packages have been claimed the promotion is over, so it is first come first served! The Palladium VIP hospitality at Oktoberfest is already legendary and with the big beer party celebrating its 200th birthday this year promises to be even bigger. PartyCasino.com has the most frequent game launches and largest jackpots in the industry so customers are spoiled for choice for games through which to earn the points needed to secure the trip to Germany’s biggest party.”
The package is from 24th – 26th September and includes:
·Two night’s accommodation, with breakfast, at a five-star hotel in Munich for the winner and a guest.
·Dinner with an open bar followed by a poker tournament in the Davidoff Lounge at the Allianz Arena.
·Activity or Spa treatment.
·Two passes to the Oktoberfest on Saturday night.
·Entry to a VIP party at Pacha nightclub.
·Exclusive VIP hospitality provided by Palladium VIP’s expert events team, on hand and available to you throughout your trip.
Please note that customers have to opt-in to this promotion.
PartyPoker.com also has 35 Oktoberfest prize packages available through a promotion that is running now until the 29th August. See: PartyPoker.com
Palladium VIP’s had a memorable trip to the Oktoberfest last year. See: Palladium Lounge
PartyGaming is regulated and licensed by the Governments of Gibraltar, Italy and France and by the Alderney Gambling Control Commission. The Group is also certified as a responsible gaming operator by GamCare, the leading UK authority on the provision of advice, practical help, support and counselling in addressing the social impact of gambling. PartyGaming’s shares are also a constituent member of the FTSE4Good Index Series, which enables investors to identify companies that meet globally recognised corporate responsibility standards.
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6th August 2010 – This year marks the 200th Oktoberfest and what promises to be the biggest, best and most memorable edition of one of the world’s biggest parties ever! Palladium VIP’s on PartyCasino.com can secure their place there very simply: be one of the first 10 players to collect 10,000 PartyPoints by playing slots and jackpot slots between 16th and 31st August and they will win a package.
A PartyCasino.com spokesman said: “Once all 10 packages have been claimed the promotion is over, so it is first come first served! The Palladium VIP hospitality at Oktoberfest is already legendary and with the big beer party celebrating its 200th birthday this year promises to be even bigger. PartyCasino.com has the most frequent game launches and largest jackpots in the industry so customers are spoiled for choice for games through which to earn the points needed to secure the trip to Germany’s biggest party.”
The package is from 24th – 26th September and includes:
·Two night’s accommodation, with breakfast, at a five-star hotel in Munich for the winner and a guest.
·Dinner with an open bar followed by a poker tournament in the Davidoff Lounge at the Allianz Arena.
·Activity or Spa treatment.
·Two passes to the Oktoberfest on Saturday night.
·Entry to a VIP party at Pacha nightclub.
·Exclusive VIP hospitality provided by Palladium VIP’s expert events team, on hand and available to you throughout your trip.
Please note that customers have to opt-in to this promotion.
PartyPoker.com also has 35 Oktoberfest prize packages available through a promotion that is running now until the 29th August. See: PartyPoker.com
Palladium VIP’s had a memorable trip to the Oktoberfest last year. See: Palladium Lounge
PartyGaming is regulated and licensed by the Governments of Gibraltar, Italy and France and by the Alderney Gambling Control Commission. The Group is also certified as a responsible gaming operator by GamCare, the leading UK authority on the provision of advice, practical help, support and counselling in addressing the social impact of gambling. PartyGaming’s shares are also a constituent member of the FTSE4Good Index Series, which enables investors to identify companies that meet globally recognised corporate responsibility standards.
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PartyBingo.com Gamebookers.com PartyGammon.com PartyBets.com
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Wednesday, August 11, 2010
PartyCasino News: There's No Business Like Snow Business
PartyCasino News: There's No Business Like Snow Business
New Slot Offering Industry's Largest Progressive Seeded Jackpot
Gibraltar - 11th August 2010 – PartyCasino.com, the world’s largest online casino, is pleased to announce the arrival of new polar themed jackpot slot ‘Snow Business’. At the start of 2010, PartyCasino.com launched the largest progressive seeded jackpot in the online gaming industry in the form of ‘The Big One’ and brought in classic slot Melon Madness as the slot to crack it. Now Snow Business has joined Melon Madness in offering access to ‘The Big One!’
The Big One is structured as a five tiered pool. The highest tier - Colossal Cash - seeds at $1.5 million, the biggest online jackpot seed in the industry and currently stands at over $2.1 million. Snow Business is a five-reel, 30 line jackpot slot game with a Free Spins feature. When three or more scattered iceberg symbols appear anywhere in view, the feature screen is displayed where the player is required to catch a random number of fish, each of which reveals a random number of free spins or a random free spins multiplier.
A PartyCasino.com spokesman said: "One great feature is Snow Business' super-cool expanding wilds. Love wild slot features but hate hitting them in the wrong place? Just hit the wild symbol and watch as it casts a frosty spell over its neighbours. The wild could expand up, down, left, right or even in all directions across the reels, triggering paylines and landing you more coins. Crack three iceberg symbols and progress to Snow Business's bonus round. hook the fish that bob through the ice to net free spins and rewarding multipliers."
For more information see PartyCasino.com
PartyCasino.com has the most frequent game launches and largest jackpots in the industry and offers over 150 games, including over 100 slots. PartyCasino.com pays out easily over $10 million EVERY DAY to players. This year marks the 200th Oktoberfest in Germany and what promises to be the biggest, best and most memorable edition of one of the world’s biggest parties ever! Palladium VIP’s on PartyCasino.com can secure their place there very simply: be one of the first 10 players to collect 10,000 PartyPoints by playing slots and jackpot slots between 16th and 31st August and they will win a package. Please note these packages are for the weekend of the 1st – 3rd October. See: PartyCasino.com for more information.
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Party Gaming Media
New Slot Offering Industry's Largest Progressive Seeded Jackpot
Gibraltar - 11th August 2010 – PartyCasino.com, the world’s largest online casino, is pleased to announce the arrival of new polar themed jackpot slot ‘Snow Business’. At the start of 2010, PartyCasino.com launched the largest progressive seeded jackpot in the online gaming industry in the form of ‘The Big One’ and brought in classic slot Melon Madness as the slot to crack it. Now Snow Business has joined Melon Madness in offering access to ‘The Big One!’
The Big One is structured as a five tiered pool. The highest tier - Colossal Cash - seeds at $1.5 million, the biggest online jackpot seed in the industry and currently stands at over $2.1 million. Snow Business is a five-reel, 30 line jackpot slot game with a Free Spins feature. When three or more scattered iceberg symbols appear anywhere in view, the feature screen is displayed where the player is required to catch a random number of fish, each of which reveals a random number of free spins or a random free spins multiplier.
A PartyCasino.com spokesman said: "One great feature is Snow Business' super-cool expanding wilds. Love wild slot features but hate hitting them in the wrong place? Just hit the wild symbol and watch as it casts a frosty spell over its neighbours. The wild could expand up, down, left, right or even in all directions across the reels, triggering paylines and landing you more coins. Crack three iceberg symbols and progress to Snow Business's bonus round. hook the fish that bob through the ice to net free spins and rewarding multipliers."
For more information see PartyCasino.com
PartyCasino.com has the most frequent game launches and largest jackpots in the industry and offers over 150 games, including over 100 slots. PartyCasino.com pays out easily over $10 million EVERY DAY to players. This year marks the 200th Oktoberfest in Germany and what promises to be the biggest, best and most memorable edition of one of the world’s biggest parties ever! Palladium VIP’s on PartyCasino.com can secure their place there very simply: be one of the first 10 players to collect 10,000 PartyPoints by playing slots and jackpot slots between 16th and 31st August and they will win a package. Please note these packages are for the weekend of the 1st – 3rd October. See: PartyCasino.com for more information.
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Monday, August 09, 2010
PartyCasino News: PartyCasino Casino Conquest Tournament
PartyCasino Casino Conquest Tournament
PartyCasino is giving away thousands in cash to players who rank on their two Casino Conquest leader boards. One board is worth $35,000 for regular players and the other, exclusively for the Palladium Lounge VIPs, that is worth more than $65,000.
Casino Conquest
PartyPoints collected during the Casino Conquest will take you one step closer to the cash. The higher you climb the leader board, the more money you’ll get. Just opt in to the promotion and play the games like the big-money jackpot slots to reach the big prizes.
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PartyCasino is giving away thousands in cash to players who rank on their two Casino Conquest leader boards. One board is worth $35,000 for regular players and the other, exclusively for the Palladium Lounge VIPs, that is worth more than $65,000.
Casino Conquest
PartyPoints collected during the Casino Conquest will take you one step closer to the cash. The higher you climb the leader board, the more money you’ll get. Just opt in to the promotion and play the games like the big-money jackpot slots to reach the big prizes.
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Global Gaming Directory.net
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Saturday, August 07, 2010
PartyCasino Offers 10 Packages To Landmark Oktoberfest
PartyCasino Offers 10 Packages To Landmark Oktoberfest
Profiles
PartyGaming PartyCasino.com PartyPoker.com World Poker Tour WPT Casino WPT Poker
Palladium Lounge
Palladium Slot
PartyBingo.com Gamebookers.com PartyGammon.com PartyBets.com
6th August 2010 – This year marks the 200th Oktoberfest and what promises to be the biggest, best and most memorable edition of one of the world’s biggest parties ever! Palladium VIP’s on PartyCasino.com can secure their place there very simply: be one of the first 10 players to collect 10,000 PartyPoints by playing slots and jackpot slots between 16th and 31st August and they will win a package.
A PartyCasino.com spokesman said: “Once all 10 packages have been claimed the promotion is over, so it is first come first served! The Palladium VIP hospitality at Oktoberfest is already legendary and with the big beer party celebrating its 200th birthday this year promises to be even bigger. PartyCasino.com has the most frequent game launches and largest jackpots in the industry so customers are spoiled for choice for games through which to earn the points needed to secure the trip to Germany’s biggest party.”
The package is from 24th – 26th September and includes:
·Two night’s accommodation, with breakfast, at a five-star hotel in Munich for the winner and a guest.
·Dinner with an open bar followed by a poker tournament in the Davidoff Lounge at the Allianz Arena.
·Activity or Spa treatment.
·Two passes to the Oktoberfest on Saturday night.
·Entry to a VIP party at Pacha nightclub.
·Exclusive VIP hospitality provided by Palladium VIP’s expert events team, on hand and available to you throughout your trip.
Please note that customers have to opt-in to this promotion.
PartyPoker.com also has 35 Oktoberfest prize packages available through a promotion that is running now until the 29th August. See: PartyPoker.com
Palladium VIP’s had a memorable trip to the Oktoberfest last year. See: Palladium Lounge
PartyGaming is regulated and licensed by the Governments of Gibraltar, Italy and France and by the Alderney Gambling Control Commission. The Group is also certified as a responsible gaming operator by GamCare, the leading UK authority on the provision of advice, practical help, support and counselling in addressing the social impact of gambling. PartyGaming’s shares are also a constituent member of the FTSE4Good Index Series, which enables investors to identify companies that meet globally recognised corporate responsibility standards.
Websites
PartyCasino.com
PartyPoker.com
News
PartyGaming News
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Profiles
PartyGaming PartyCasino.com PartyPoker.com World Poker Tour WPT Casino WPT Poker
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PartyBingo.com Gamebookers.com PartyGammon.com PartyBets.com
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PartyGaming PartyCasino.com PartyPoker.com World Poker Tour WPT Casino WPT Poker
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PartyBingo.com Gamebookers.com PartyGammon.com PartyBets.com
6th August 2010 – This year marks the 200th Oktoberfest and what promises to be the biggest, best and most memorable edition of one of the world’s biggest parties ever! Palladium VIP’s on PartyCasino.com can secure their place there very simply: be one of the first 10 players to collect 10,000 PartyPoints by playing slots and jackpot slots between 16th and 31st August and they will win a package.
A PartyCasino.com spokesman said: “Once all 10 packages have been claimed the promotion is over, so it is first come first served! The Palladium VIP hospitality at Oktoberfest is already legendary and with the big beer party celebrating its 200th birthday this year promises to be even bigger. PartyCasino.com has the most frequent game launches and largest jackpots in the industry so customers are spoiled for choice for games through which to earn the points needed to secure the trip to Germany’s biggest party.”
The package is from 24th – 26th September and includes:
·Two night’s accommodation, with breakfast, at a five-star hotel in Munich for the winner and a guest.
·Dinner with an open bar followed by a poker tournament in the Davidoff Lounge at the Allianz Arena.
·Activity or Spa treatment.
·Two passes to the Oktoberfest on Saturday night.
·Entry to a VIP party at Pacha nightclub.
·Exclusive VIP hospitality provided by Palladium VIP’s expert events team, on hand and available to you throughout your trip.
Please note that customers have to opt-in to this promotion.
PartyPoker.com also has 35 Oktoberfest prize packages available through a promotion that is running now until the 29th August. See: PartyPoker.com
Palladium VIP’s had a memorable trip to the Oktoberfest last year. See: Palladium Lounge
PartyGaming is regulated and licensed by the Governments of Gibraltar, Italy and France and by the Alderney Gambling Control Commission. The Group is also certified as a responsible gaming operator by GamCare, the leading UK authority on the provision of advice, practical help, support and counselling in addressing the social impact of gambling. PartyGaming’s shares are also a constituent member of the FTSE4Good Index Series, which enables investors to identify companies that meet globally recognised corporate responsibility standards.
Websites
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PartyPoker.com
News
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Profiles
PartyGaming PartyCasino.com PartyPoker.com World Poker Tour WPT Casino WPT Poker
Palladium Lounge
Palladium Slot
PartyBingo.com Gamebookers.com PartyGammon.com PartyBets.com
Website Network
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Global Gaming Directory
Tuesday, August 03, 2010
PartyCasino Wins Media Man Online Casino Award, by Greg Tingle - 1st August 2010
PartyCasino.com Wins Media Man Online Casino Award
PartyCasino.com has been awarded the Media Man and Casino News Media "Online Casino Of The Month".
PartyGaming's igaming suite has grown a custom to winning awards since they first opened for business in 1997.
The competition for the coveted award was intense again this month with massive bids from both WPTCasino.com, Captain Cooks Casino, Virgin Casino, Betfair, PKR and Noble Casino however there can only be one winner... ladies and gentlemen, that's PartyCasino.com
The award follows PartyPoker's EGR Poker Operator Of The Year and PartyGaming also made the shortlist for EGR Operator Of The Year. Recently PartyGaming's PartyPoker.com also won the Casino News Media "Online Poker Website Of The Month".
The Media Man - Casino News Media accolade is based on a combination of elements including user experience, innovation, trustworthiness, customer service, gameplay, affiliate program offerings, newsworthiness and company values.
PartyCasino.com is one of a number of PartyGaming brands.
The most popular PartyCasino.com games of late include Circus, Rambo, Heist, Palladium Slot, The Godfather, Sinatra, Slotbox, Call Of Duty 4: Modern Warfare, Mission: Impossible, The Terminator, Cleopatra, Sinatra, Thor, The Incredible Hulk, The Amazing Spider-Man, Monopoly, Resident Evil, Melon Madness, Wheel Of Fortune and Mega Fortune Wheel.
The PartyCasino.com jackpot is currently approaching the $2 million mark. Players can also compete for The Big One and Marvel Hero Jackpot, playing the Marvel super hero themed online slot games.
PartyCasino's most recent game releases include Heist, Palladium Slot and Circus Slot.
PartyGaming CEO Jim Ryan has gone on record advising PartyCasino will soon feature more Hollywood blockbuster themed slots. A few in the know journalists and media agents have been recently tipped off that an all time classic movie adaption will be showcased in the PartyCasino portfolio within 1 month. PartyCasino has the world's most impressive line up of Hollywood themed games, and more are just around the corner.
PartyCasino.com and PartyPoker.com customers can also benefit from rewards and bonuses via PartyPoints and the Palladium Lounge. Be certain to check out the PartyCasino exclusive "Cash Machine" that is being championed as one of the greatest online casino promos ever.
Media Man, Casino News Media and Global Gaming Directory do have a b2b relationship with PartyGaming, as they do with dozens of other companies in the gaming, igaming, media and entertainment industry.
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Profiles
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PartyCasino.com has been awarded the Media Man and Casino News Media "Online Casino Of The Month".
PartyGaming's igaming suite has grown a custom to winning awards since they first opened for business in 1997.
The competition for the coveted award was intense again this month with massive bids from both WPTCasino.com, Captain Cooks Casino, Virgin Casino, Betfair, PKR and Noble Casino however there can only be one winner... ladies and gentlemen, that's PartyCasino.com
The award follows PartyPoker's EGR Poker Operator Of The Year and PartyGaming also made the shortlist for EGR Operator Of The Year. Recently PartyGaming's PartyPoker.com also won the Casino News Media "Online Poker Website Of The Month".
The Media Man - Casino News Media accolade is based on a combination of elements including user experience, innovation, trustworthiness, customer service, gameplay, affiliate program offerings, newsworthiness and company values.
PartyCasino.com is one of a number of PartyGaming brands.
The most popular PartyCasino.com games of late include Circus, Rambo, Heist, Palladium Slot, The Godfather, Sinatra, Slotbox, Call Of Duty 4: Modern Warfare, Mission: Impossible, The Terminator, Cleopatra, Sinatra, Thor, The Incredible Hulk, The Amazing Spider-Man, Monopoly, Resident Evil, Melon Madness, Wheel Of Fortune and Mega Fortune Wheel.
The PartyCasino.com jackpot is currently approaching the $2 million mark. Players can also compete for The Big One and Marvel Hero Jackpot, playing the Marvel super hero themed online slot games.
PartyCasino's most recent game releases include Heist, Palladium Slot and Circus Slot.
PartyGaming CEO Jim Ryan has gone on record advising PartyCasino will soon feature more Hollywood blockbuster themed slots. A few in the know journalists and media agents have been recently tipped off that an all time classic movie adaption will be showcased in the PartyCasino portfolio within 1 month. PartyCasino has the world's most impressive line up of Hollywood themed games, and more are just around the corner.
PartyCasino.com and PartyPoker.com customers can also benefit from rewards and bonuses via PartyPoints and the Palladium Lounge. Be certain to check out the PartyCasino exclusive "Cash Machine" that is being championed as one of the greatest online casino promos ever.
Media Man, Casino News Media and Global Gaming Directory do have a b2b relationship with PartyGaming, as they do with dozens of other companies in the gaming, igaming, media and entertainment industry.
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Sunday, August 01, 2010
Hugh Hefner planning London casino - 31st July 2010
Playboy founder Hugh Hefner wants to expand his business empire further and open casinos in London, England, and Macao, China.
Hugh Hefner wants to open a casino in London.
The 84-year-old Playboy founder wants to further expand his business empire as he is planning to move away from "adult programming" because he doesn't feel it is the right direction to go in anymore.
He said: "We will be announcing casinos in both Macao, China, and London. As far as media goes, I think we'll be involved in more mainstream ventures.
"We already have spin-offs of 'The Girls Next Door' on the E! Channel with both Holly Madison and Kendra Wilkinson, as well as a pilot with Bridget Marquardt on A&E. We're going to be doing more of that.
"That's the direction we're moving in; we're moving away from the adult programming because it's not the future. I think it gets in the way of who we are, and who we want to be."
The media mogul believes that as time goes by, his other ventures will become more famous and even more successful than the iconic men's magazine he founded.
He explained in an interview with website The Daily Beast: "Frankly, early on, as a single title company, the strength of the brand led us into other directions. The first Playboy products - cuff links, T-shirts, and things of that kind - began in the late '50s and the first Playboy club opened in 1960.
"In their early years, the Playboy clubs were so hugely popular that the company's ability as a 'branding' vehicle became obvious.
"In the early years the magazine carried the brand while I think that, in the future, the brand will increasingly help to carry the magazine."
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Hugh Hefner wants to open a casino in London.
The 84-year-old Playboy founder wants to further expand his business empire as he is planning to move away from "adult programming" because he doesn't feel it is the right direction to go in anymore.
He said: "We will be announcing casinos in both Macao, China, and London. As far as media goes, I think we'll be involved in more mainstream ventures.
"We already have spin-offs of 'The Girls Next Door' on the E! Channel with both Holly Madison and Kendra Wilkinson, as well as a pilot with Bridget Marquardt on A&E. We're going to be doing more of that.
"That's the direction we're moving in; we're moving away from the adult programming because it's not the future. I think it gets in the way of who we are, and who we want to be."
The media mogul believes that as time goes by, his other ventures will become more famous and even more successful than the iconic men's magazine he founded.
He explained in an interview with website The Daily Beast: "Frankly, early on, as a single title company, the strength of the brand led us into other directions. The first Playboy products - cuff links, T-shirts, and things of that kind - began in the late '50s and the first Playboy club opened in 1960.
"In their early years, the Playboy clubs were so hugely popular that the company's ability as a 'branding' vehicle became obvious.
"In the early years the magazine carried the brand while I think that, in the future, the brand will increasingly help to carry the magazine."
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